To innovate is to deliver, not just to invent

In France, we love the idea of innovation.
But too often, innovation stays in the realm of discourse: funded without producing, designed without being integrated, conceived without scaling up.

Meanwhile, industrial SMEs fight every day to keep systems running, serve their customers, and deliver reliable products, not promises.

So, how can we make innovation truly serve industry?

Here are five concrete levers
to help industrial innovation take off in France.

1) Fund projects that can actually be manufactured

Too much public funding goes to ideas that will never reach the workshop.

What should be done:
Direct funding towards projects with a real potential for rapid industrialization those with a genuine chance to result in a tangible, delivered, tested, and used product.

→ What BIBUS France does:
We support our clients from feasibility study to the industrializable version and beyond.

Discover BIBUS Solutions

2) Value technical integration as much as design

The fact: “Invention” or “concept” often takes center stage, but the art of making all the technical pieces work together is just as strategic.

The challenge: Recognize the value of those who can coordinate expertise and manage constraints so that the system truly works.

→ What BIBUS France does:
Our engineers design robust technical architectures, built to integrate seamlessly with customer environments.

For us, innovation is first and foremost systemic.

3) Put a pilot on every complex project

The problem: Many projects fail not because of the technology… but because of poor coordination between disciplines.

The solution: Appoint a conductor from day one, someone who understands the technical challenges, but also production realities, timelines, purchasing, and field operations.

→ What BIBUS France does:
Our project managers and design office leads ensure strategic alignment between the client, our partners, and the production chain, guaranteeing project success.

We speak everyone’s language, so everyone moves forward together.

4) Support those who know how to hybridize the existing to create something new

Innovation isn’t always about radical invention.
It’s often about a smart mix, an intelligent reuse, an effective transposition.

The challenge: Value those who can combine proven technical components to meet new needs.

→ What BIBUS does:
Since 1964, we’ve been a key player in industrialized solutions across:

In practice, we build reliable, precise, ergonomic, and production-ready systems by combining existing technologies with deep field expertise.

5) Make co-innovation an industrial accelerator

In industry, projects don’t fail because the idea is bad…
They fail because they weren’t designed with production, certification, and integration constraints in mind from the start.

And many SMEs simply lack the time or resources to invest in test benches or prototyping tools.

Strategic lever: Co-innovation doesn’t mean joining a project — it means co-designing with the client a system that will survive the transition from prototype to production.

That means:

Integrating regulatory and environmental requirements from the first sketch,
Designing with proven components,
Anticipating logistics and maintainability,
Validating in real-world conditions.

→ What BIBUS France does:
Through our BIBUS Solutions division,

We challenge specifications to identify true breaking points.
We combine our expertise to build reliable, industrializable architectures.
We prototype quickly, test on-site, and refine with the client until we reach a production-ready version.

Our convictions

To innovate is not to invent, it’s to deliver a reliable, lasting result.
Genius is not the idea, it’s the mastery of integration, end to end.
True disruption happens when the system works better than before, every single day.

The result: fewer technical risks, fewer costly iterations… and a faster, safer, and more sustainable scale-up.